Privacy Policy

Effective Date: June 29, 2026 Last Updated: June 29, 2026

Pediatric Works LLC ("Pediatric Works," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose and protect information about you when you visit our website at www.pediatricworks.co, use our services, or communicate with our team.

Please read this Privacy Policy carefully. By using our website or services, you agree to the terms described in this policy. If you do not agree, please discontinue use of our website.


1. Information We Collect
    We may collect the following types of information:
    Information You Provide Directly:

• Name and email address submitted through website forms, pop-up sign-ups or newsletter subscriptions

• Phone number if provided through a contact form or inquiry

• Any information you voluntarily share when booking a Meet & Greet or contacting our team

   
    Information Collected Automatically:

• IP address and browser type

• Pages visited on our website and time spent on each page

• Referring and exit pages

• Date and time stamps of visits

• Device type and operating system
   

    Information Collected Through Third-Party Tools:

• Email marketing data collected through Mailchimp when you subscribe to our newsletter or download a lead magnet

• Contact information captured through ManyChat when you interact with our social media automation tools

• Contact data collected through Wix forms and pop-ups on our website
   

2. How We Use Your Information
   We use the information we collect to:

• Respond to your inquiries and schedule appointments or Meet & Greet consultations

• Send our monthly newsletter and marketing communications about Pediatric Works services, events and educational content

• Deliver lead magnets and free resources you have requested (such as our "10 Questions to Ask Your Pediatrician" guide or our "4th Trimester Checklist")

• Improve our website and understand how visitors interact with our content

• Promote upcoming events such as our Annual Father's Celebration and community gatherings

• Contact you about our membership plans and services that may be relevant to your family

    We will never sell your personal information to third parties.

3. How We Share Your Information
    We do not sell, trade or rent your personal information to outside parties. We may share your information only in the following limited circumstances:

• Service Providers: We work with trusted third-party platforms including Wix (website hosting), Mailchimp (email marketing), ManyChat (social media automation) and Spruce Health (secure clinical communications). These providers have access to your information only as needed to perform their services and are required to protect your data

• Legal Requirements: We may disclose your information if required to do so by law or in response to valid legal process

• Business Protection: We may share information to protect the rights, property or safety of Pediatric Works LLC, our team or our clients

4. Cookies and Tracking Technologies
    Our website uses cookies and similar tracking technologies to enhance your browsing experience and understand how visitors use our site. Cookies are           small files placed on your device that allow our website to recognize your browser and remember certain preferences.
    Types of cookies we use:

• Essential cookies: Required for basic website functionality

• Analytics cookies: Help us understand traffic patterns and improve our content

• Marketing cookies: Used to deliver relevant content and track the effectiveness of our communications

    You may set your browser to refuse cookies. Please note that some parts of our website may not function properly if cookies are disabled.
    By continuing to browse our website, you consent to our use of cookies as described in this policy.

5. Email Marketing and Communications
    When you subscribe to our newsletter, download a lead magnet or submit your email through any form on our website or social media platforms, you are         consenting to receive email communications from Pediatric Works LLC.
    These communications may include:

• Our monthly newsletter featuring pediatric health tips and practice updates

• Information about upcoming events

• Educational content related to pediatric care, the 4th trimester and family wellness

• Promotional information about our membership plans and services

   You may unsubscribe at any time by clicking the "Unsubscribe" link at the bottom of any email or by contacting us directly at info@pediatricworks.co.

6. Medical Information Disclaimer
Pediatric Works LLC collects limited health-related information only in the context of direct patient care through our secure, HIPAA-aware clinical communication platform (Spruce Health). This information is kept strictly separate from our marketing systems and is never shared with or accessed by our email marketing, social media or website platforms.

Our website, blog content, social media posts, live videos and email newsletters are provided for general informational and educational purposes only. They are not intended to be, and should not be relied upon as, medical advice, diagnosis or treatment. Reading our content does not create a doctor-patient relationship between you and Dr. Kimberly N. Works or Pediatric Works LLC.

You should always seek the advice of a qualified physician or other healthcare provider with any questions you may have regarding a medical condition, your child's health, or before making any decisions related to your family's care. Never disregard professional medical advice or delay seeking it because of something you have read on our website or social media platforms.

If you believe your child is experiencing a medical emergency, call 911 or go to the nearest emergency room immediately. Pediatric Works LLC is not equipped to respond to emergencies through our website, email, or social media channels.

A formal doctor-patient relationship with Dr. Works is only established once you have formally enrolled as a Pediatric Works member and completed an initial visit or Meet & Greet consultation.

7. Children's Privacy
Our website is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13 without verifiable parental consent. If you believe we have inadvertently collected information from a child under 13, please contact us immediately at info@pediatricworks.co and we will promptly remove that information.

8. Data Security
We take reasonable measures to protect your personal information from unauthorized access, disclosure or destruction. These measures include secure website hosting through Wix, encrypted email communication platforms and restricted access to contact lists.
However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.

9. Third-Party Links
Our website may contain links to third-party websites including our scheduling platform (Calendly), online course platform, and social media profiles. We are not responsible for the privacy practices of these third-party sites and encourage you to review their privacy policies before providing any personal information.

10. Your Rights and Choices
You have the following rights regarding your personal information:

• Access: You may request a copy of the personal information we hold about you

• Correction: You may request that we correct inaccurate or incomplete information

• Deletion: You may request that we delete your personal information from our records

• Opt-Out: You may opt out of marketing communications at any time by unsubscribing or contacting us directly

   To exercise any of these rights, please contact us at:  info@pediatricworks.co    404-301-2191

11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any significant changes by updating the "Last Updated" date at the top of this page. We encourage you to review this policy periodically.

12. Contact Us
If you have any questions, concerns or requests regarding this Privacy Policy, please contact us: info@pediatricworks.co